Technical feasibility

PART B: VALORISATION PLAN

 

SECTION I: Testing

 

1

Has the R & D result been tested?

YES

 

 

1a

In what mode has the result been tested?

                Prototype

                Pilot Application

                Alpha/BETA testing

 

The technique can be applied to all sizes of cities. Every city has something to highlight in terms of identity. Modern cities must re-examine their role and purpose as well as define their appeal to visitors. They must distinguish themselves from their competitors and position themselves as a recognisable brand in an increasingly international market place. A city’s distinctiveness begins with an understanding of what it wants to be and what it has to offer. The technique was applied in the historical center of the Kerkira island www.digitalcorfu.com.

b.

Please describe and discuss the testing results

The results of testing were identical to Eurocities project findings:

The involvement of representatives not just from the city’s government, but from the private sector, tourism and civil society, is fundamental to constructing and maintaining a successful city brand. This stakeholder involvement needs to meet a number of requirements:

partnership: the stakeholder representatives need to work together using a partnership approach, to ensure buy-in and brand credibility;

leadership: the stakeholders partners need strong leadership to overcome any internal differences and to ensure progress and effective decision making;

continuity: continuity is fundamental in both the partnership and in the leadership, to ensure a long-term strategy and brand durability;

shared vision: stakeholders must share a vision for the future of the city if they are to formulate a clear brand strategy;

action-based implementation: to implement the brand strategy and create the brand, stakeholders must agree an appropriate set of actions at each stage.

 

SECTION 2: Current Stage of Development

 

2a

To what extent does the development team have technical resources for supporting the production of a new product? (Researchers, human resources, hardware, etc. )

INTELSPACE offers engineering, IT, and consulting services in the field of intelligent / smart cities. The company specializes in the design and development of physical spaces and virtual environments sustaining key knowledge and innovation processes of intelligent cities, such as strategic intelligence, technology transfer networks, collaborative innovation, and online marketing and product promotion.

 Intelligent cities have the power to integrate three critical dimensions of urban development: creative populations and knowledge-intensive businesses and clusters; institutions for cooperation in knowledge and innovation enabling to acquire, adapt, and advance knowledge and know-how; broadband infrastructure, digital spaces, and e-services for online collaboration and citizens participation.

 INTELSPACE working with interdisciplinary teams brings together expertise in the above fields of city development and planning, knowledge and innovation management, and information and communication technologies.

 

2b

What are the technical issues that need to be tackled for full deployment, if needed?

Cities often strive to develop a brand, which differentiates their own city from other cities. By capturing the spirit of the city and its characteristics, branding allows a city to show its distinctive strengths, to communicate a clear message, and to attract investors, firms, tourists and events at both a local and international level. Cities are targeted to attract visitors and also build an identity for their own citizens, thus becoming and building a destination character. To conceive a common understanding of branding different techniques are used such surveys and polls. The quest of wider participation in identifying the city brand calls for the use modern techniques such as crowdsourcing and open innovation.

 

2c

What additional technical resources are needed for the production of this new product?

The methodology need to enhanced with mobile crowdsourcing methodologies for participation of citizens in city branding.  We instantiate these ideas in the form of a crowdsourced platform for digitizing local-language documents. In addition to the components described above, our system automatically segments scanned forms into individual words, checks correctness by duplicating tasks across citizens.

 

 

 

2d

Overall assessment of the current stage of technical development.

Crowdsourcing has opened up a wealth of possibilities for data collection and analysis. Mobile devices have the power to enable widespread participatory urbanism by transforming phone subscribers into data collectors. Use of these datasets is enabled by a variety of curation tools, including cleaning, manipulation, and visualization. The DESBI crowdsourcing tool is under design to match the requirements of the DESBI methodology.

 

 

SECTION 3: Deployment

3a

Define the demands for large scale production in terms of

Materials

There are no plans for mass production since the access to DESBI is online via web.

technologies, tools, machineries

 

Staff effort

 

 

SECTION 4: Overall Assessment

1

What is you overall assessment of the technical feasibility of the research result?

 

The technique can be applied to all sizes of cities. Every city has something to highlight in terms of identity. Modern cities must re-examine their role and purpose as well as define their appeal to visitors. They must distinguish themselves from their competitors and position themselves as a recognisable brand in an increasingly international market place. A city’s distinctiveness begins with an understanding of what it wants to be and what it has to offer. The city’s actual condition is established and then the distinctive features and tools at its disposal are determined with a view to carving out a clear and strong identity. Because the identity of a particular city is inevitably influenced by its past, it seems reasonable to take advantage of old strengths. Cities with an imposing historic architecture and long-standing traditions are still able to seize the opportunity of successfully building their new identities around such heritage.

KEYWORDS QUANTITATIVE ASSESSMENT (0-5).

 

Please put X as appropriate.

1

2

3

4

5

Adequacy of testing activity undertaken so far

 

 

 

 

x

Adequacy and availability of technical resources of the development team

 

 

 

 

x

Current development stage

 

 

 

 

x

Overall technical feasibility

 

 

 

 

x

 

 


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