SECTION I: ESTIMATION OF COSTS
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1 |
Taking into account the rest of the cost evaluation please provide an overall estimation of the total costs for full deployment/production of the R & D result. |
| … in terms of IPR protection | |
| - | |
| …in terms of product development | |
| The product is fully developed. | |
| …in terms of mass production | |
| The cost of production is about 390 € | |
| … in terms of marketing | |
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The product could be advertised on the Internet through specialized channels. The cost could be around 15,000 € per year. |
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2 |
Based on the above assessment as well as the marketing information please provide the correct estimation of the price for R&D product in correlation with costs |
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Year 1 |
Year 2 |
Year 3 |
Year 4 |
Year 5 |
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Fixed costs |
30.000 |
30.000 |
30.000 |
30.000 |
30.000 |
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Personnel |
40.000 |
40.000 |
40.000 |
40.000 |
40.000 |
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Other running costs |
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Marketing costs |
15.000 |
15.000 |
15.000 |
15.000 |
15.000 |
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TOTAL EXPECTED COSTS |
85.000 |
85.000 |
85.000 |
85.000 |
85.000 |
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Price per Unit |
500 |
550 |
550 |
500 |
500 |
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Type of Unit |
device |
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Number of Units |
150 |
200 |
200 |
250 |
300 |
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TOTAL Expected Revenues |
75.000 |
110.000 |
110.000 |
125.000 |
150.000 |
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CASH FLOW REQUIRED (REVENUES-COSTS) |
-10.000 |
25.000 |
25.000 |
40.000 |
65.000 |
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TOTAL CAPITAL required for five years |
10.000 |
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SECTION 2: QUALITATIVE FACTORS
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4 |
Dimension of identified target groups |
| An estimation of the proportion of the target market (described in Section 3) which we expect to take is about 5%. | |
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6 |
Evaluation of financial Risks for R&D result |
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Financial risks are minimal. The funding should support the industrialization and promotion development of the product, but in markets like the Italian one there could be a rapid spread to justify the initial investment. |
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SECTION 3: IDENTIFICATION OF FINANCING SOURCES
Define relevance of the product with the following potential funding sources and comment |
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- |
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2. National Funding |
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- |
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3. Private funding |
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- |
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4. Other |
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SECTION 3: FINAL EVALUATION
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It is requested a final evaluation considering the funding opportunities you believe most suitable for the exploitation of the R&D result, considering the possibility of the creation of a spin-off, further research, in particular, a cost/benefit analysis and a financial projection for the R&D result, type of collaboration identified (i.e. Licensing Agreement, Technical Cooperation, Joint Venture, Manufacturing Agreement, Commercial Agreement with Technical Assistance, Creation of a spin-off, Joint further development)… |
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The product has a significant importance in the field of Voip communication technology. The product has a high degree of maturity. |
Decision of evaluation (Please tick as appropriate)
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The R&D has a high potential of exploitation |
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x |
The R&D result needs minor revisions |
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The R&D result needs moderate revisions |
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The R&D result needs major revisions |
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The R&D result has no potential of exploitation |
Michele Di Massimo
